DOG TIPS FROM CRAVE^TM

TAKE THE MYSTERY OUT OF DOG FOOD LABELS

For your food, ingredients are arranged in descending order according to the percentage of weight that are in the product; for example, if the first 3 ingredients in salsa are tomatoes, onion and peppers, you know that there are generally more tomatoes than onions and more onions than peppers.

THE POWER OF PROTEIN IN CRAVE^TM DOG FOOD

Real meat is highly palatable, but lower than meat meals in protein density. Meat meal is concentrated by cooking away water and some of the fat from fresh meat. Meat by-product meal is similar to meat meal, but sometimes contains other animal tissues.